Have you ever wondered what the importance of a logo is and how it affects people? A logo represents or symbolizes your company or your product. It is a trademark.
For instance, whenever you see golden yellow arches that look like the letter “M” you automatically think of McDonalds. Or if you see a check mark, you’ll say it’s Nike. And that’s the logo’s purpose. Designing a logo is not that easy. It’s easy to design a logo that looks good but to present well and get the clients approval you need to be solving problems and thinking about the visual solutions that meet strategic goals.
This project is a logo & website design for a predictive business forecasting and big data analytics company. I chose the line-art style to represent a shield in a minimalistic way. My main motto was the “simplicity is the ultimate sophistication”, so I mixed geometric shield shape with letter “A” to create an eye-catching minimal logo. The background color makes the logo look more elegant.
The website was made in Jimdo. Check out the website design too.